Privacy Policy
vikingsdiary.com | Last updated: May 2026
Welcome to VikingsDiary. We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, and share information about you when you visit our website at vikingsdiary.com.
Please read this policy carefully. If you have any questions, contact us at info@vikingsdiary.com.
1. Information We Collect
a) Information you provide directly:
• Name and email address (when you contact us or subscribe to our newsletter)
• Messages you send via our contact form
b) Information collected automatically:
• IP address and browser type
• Pages visited and time spent on the site
• Referring website or search engine
• Device information (desktop, mobile, tablet)
2. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to improve your browsing experience on our site. Cookies are small data files stored on your device.
We use cookies for:
• Analytics (Google Analytics) — to understand how visitors use our site
• Advertising (Google AdSense) — to display relevant ads
• Functionality — to remember your preferences
You can control or disable cookies through your browser settings. Note that disabling cookies may affect the functionality of the site.
3. Google AdSense and Advertising
We use Google AdSense to display advertisements on our website. Google uses cookies to serve ads based on your prior visits to our site or other websites on the internet.
Google’s use of advertising cookies enables it and its partners to serve ads based on your visit to our site and/or other sites on the Internet. You may opt out of personalized advertising by visiting Google’s Ads Settings at: www.google.com/settings/ads
Third-party vendors, including Google, use cookies to serve ads based on a user’s prior visits to your website or other websites. For more information, visit: policies.google.com/technologies/ads
4. How We Use Your Information
We use the information we collect to:
• Operate and improve our website
• Respond to your messages and inquiries
• Send newsletters (only if you have subscribed)
• Analyze website traffic and user behavior
• Display relevant advertisements via Google AdSense
5. Sharing Your Information
We do not sell, trade, or rent your personal information to third parties. We may share information with:
• Google Analytics and Google AdSense (as described above)
• Service providers who help us operate our website (e.g. WordPress/Elementor hosting)
• Law enforcement or authorities if required by law
6. Data Retention
We retain personal data only for as long as necessary to fulfill the purposes outlined in this policy, or as required by law. Contact form data is retained for up to 12 months.
7. Your Rights (GDPR)
As this website is based in Sweden and serves users in the European Union, we comply with the General Data Protection Regulation (GDPR). You have the right to:
• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your personal data
• Object to or restrict the processing of your data
• Withdraw consent at any time (where processing is based on consent)
To exercise any of these rights, please contact us at info@vikingsdiary.com. You also have the right to lodge a complaint with the Swedish Authority for Privacy Protection (IMY) at imy.se.
8. Children’s Privacy
Our website is not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will delete it promptly.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will update the ‘Last updated’ date at the top of this page. We encourage you to review this page periodically to stay informed.
10. Contact Us
If you have any questions about this Privacy Policy, please contact us:
• Email: info@vikingsdiary.com
• Website: vikingsdiary.com
• Instagram: @vikingsdiaryforyou